What should an OKCFD member avoid when communicating with the media?

When communicating with the media, it is essential for an OKCFD member to avoid using their rank or position. This practice ensures that individuals do not inadvertently speak on behalf of the department or give the impression that they represent official department viewpoints when they are expressing personal insights or opinions. The presence of rank or position could lead to misunderstandings about the authority behind the information being relayed, potentially jeopardizing the department's professional image and communication strategy.

Maintaining a clear boundary between personal expression and official department communication is crucial. This not only upholds the integrity of the individual member but also protects the department from unintended consequences stemming from misinterpretations or misrepresentations. Using personal opinions without referencing rank allows members to share their perspectives without confusing the media or the public about the official stance of the Oklahoma City Fire Department.